NATPE 2018: A new business model for Asia, chaired by Michel Rodrigue

International Co-Development:

A New Business Model for generating revenue from China and other major Asian markets

This panel chaired by TFP CEO Michel Rodrigue discussed a new business model developed by European production companies and how it is being used to create and produce successful Chinese native formats which ultimately can be exported.

By delving into the subjects of co-development, production and distribution, panelists shared their expertise and tips on applying this new business model. Examples of formats coming out of Asia being developed jointly between an Asian and a foreign production company were shown during the discussion as our experts unveiled which format genres from Asia are most likely to be picked up by a distributor and are most likely to travel well.

Panellists included Michael Schmidt, Chief Creative Officer Red Arrow, and George Levendis, Head of International SYCO.

Session Time: Thursday January 18th at 10:45:00 am – 11:30:00 am

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